Green 4 to Provide Customer Centric Technology Platform for Major Tourism Operator in New Zealand
Wednesday September 23, 2015
Green 4 Solutions has today announced a ground-breaking partnership with leading tourism operator, Skyline Enterprises.
The New Zealand based organisation has made the revolutionary step of implementing a single platform solution. The software, supplied by Sport and Leisure Technology specialists, Green 4 Solutions, will provide one system for all Skyline activities.
Skyline is a major player in the New Zealand tourism industry and operates a diverse range of businesses: gondola, luge and related food and beverage operations; adventure, aviation and marine activities; casino and entertainment operations; accommodation businesses and ownership and rental of commercial properties.
Skyline Enterprises Limited, together with its subsidiaries, owns and operates tourism facilities in: New Zealand, Singapore and Canada - with a new facility in the planning stage for South Korea.
They provide world class leisure experiences to over two million guests a year; 1,900 cruises, over 422,000 diners and 730,000 plus casino visitors.
The Skyline Enterprises Group have developed a Future Platform Project (FPP) that has been designed to move their tourism businesses towards the future. They wish to sensibly embrace technology and extend their business model towards their customer.
In order to sustain its mission, Skyline has continually reinvested in its businesses to ensure they stay at the forefront of their field. They believe a long term partnership with Green 4 Solutions will allow them to put their customers at the heart of their organisation moving forwards.
Peter Oliver, Director of Green 4, said “We’re thrilled to be working with the leading tourism operator in New Zealand.”
“Their vision to focus on the use of technology to engage with visitors is entirely shared by Green 4, and we very much look forward to working with a partner where putting the customer at the centre of their organisation is the primary motivation.”
This partnership will enable Skyline to create smarter one-to-one relationships with their customers, whilst maximising their ability to use data as an intelligence tool.
Speaking ahead of the announcement, Jeff Staniland, Chief Executive of Skyline Enterprises, said “With our diverse range of activities, products and locations and the imperative for a comprehensive ecommerce strategy - we identified Green 4 as the best partner to develop a single platform across the group to engage directly with our many customers.”
This project, which goes live in its first phase in March 2016, will see Skyline Enterprises work with Green 4 to implement a single platform solution across all facets of their organisation – CRM, reservations and ticketing, online and POS bookings, food & beverage and the implementation of a loyalty program which will encourage cross selling between the various activities offered by Skyline.
Peter Oliver, added “It is a very exciting project, focused on the technical vision that is at the heart of Green 4. Skyline is a fantastic leisure business and the possibilities of what we can achieve together are endless.”
“In today’s world with an ‘always connected’ consumer, the opportunity for greater engagementwith the visitor and increased revenue generations are huge.”
“We are very excited to be part of this partnership, and we’re looking forward to working alongside Skyline for the foreseeable future.”