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Case Study - Leicester City FC


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 A quick 'bitesize' case study on the email marketing success at Leicester City FC, showing how they significantly increased click-through rates.

Leicester City Marketing Executive, Tom Crosse, has also written this great short blog for fcbusiness about their improvements using Green 4 eComms.

 

 

 

 

Blog Entry: Making supporter communication more engaging – our e-marketing successes

Wednesday March 12, 2014 by [Guest] Tom Crosse; Marketing Executive, Leicester City FC

It’s fair to say that Leicester City Football Club are getting more than the average amount of attention at present,  with the team sitting at the summit of the Sky Bet Championship table.

Extremely hard work is being put in at the training ground to ensure a successful bid for promotion to the Premier League, an opportunity that needs to be maximised within the Club’s marketing efforts... Click here to continue reading the blog >

 

 

LCFC Bitesize Case Study Emarketing

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