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Third Summer ThinkTank Speaker Confirmed


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Cheryl Williams, Director of Yorkshire Wildlife Park and Chief Executive of the Yorkshire Wildlife Park Foundation, has been named as the THIRD speaker for the free to attend, summer ThinkTank event at Leicester City Football Club.

Cheryl will open the event with the question: How do you successfully expand your visitor attraction?

Cheryl is a founding director of the Park and has been involved for many years in the zoo community at a national and international level. She has been instrumental in promoting YWP throughout the UK and was a key figure in the Park’s mission to rescue 13 lions from a rundown Romanian zoo in 2010 and relocate them to Yorkshire.

Last year, 556,000 visitors enjoyed the Park, making it one of Yorkshire's leading attractions - it is now the 6th most visited zoo/wildlife park in the country with an international reputation for conservation, animal welfare and visitor experience.

YWP, which has increased its offering from one café to 13 outlets in six years, with a vision to be a Top 5 zoo by 2019.

In 2015 Yorkshire Wildlife Park was awarded Business of the Year. The journey of how this has been achieved is a lesson all businesses can learn from – so we’re delighted to welcome Cheryl to our summer ThinkTank event in July.

Register your place: click here

Also confirmed to speak:

  • Stewart Mison, Director of Business Development for Microsoft’s Global Sports Team: view speaker profile
  • Tom Rowell, Head of Brand and Marketing at Birmingham City Football Club: view speaker profile

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