For many of our clients, it is crucial to understand how their systems will allow them to improve the engagement they have with consumers, whether these be visitors, fans or members. For most consumer facing businesses this now means managing a wide array of digital touchpoints from an initial browsing of the Corporate Web Site to informational email, web site registration, online booking journey, booking confirmations and electronic tickets.
Consistency and personalisation across all of these touchpoints, using a range of devices from mobile phone to notepad and laptop computer has become imperative to converting anonymous visitors into recognized and valued customers.
As an organisation who have always underpinned their solutions with CRM, Green 4 fully understands the value of this personal engagement and as a natural extension of its services can now provide an end to end web site design and build service where every consumer touchpoint is designed to enhance the customer experience and capture valuable customer data.
This latest addition to the range of professional services entirely compliments Green 4’s Go Software and our Consulting and Insight Services as Website design is not considered in isolation but fully considers the importance of customer engagement and harvesting of essential data.