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Successful Email Campaign Design


Our best practice white paper outlines the fundamental practices that you need to consider when designing and building your next email campaign.

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Why Would A/B Testing Aid Your Ecommunications Strategy?


A/B testing can be a vital tool in any marketer’s arsenal when attempting to increase your engagement and subsequent conversion rates.

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The Powerful Combination of Dynamic Email Content and CRM


One of the tools that you can use to help your digital engagement strategy is to utilise dynamic content within your email marketing.

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My Top Ten Tips to Improve Your Data-Driven Email Marketing – Part Two


If you are underwhelmed at the results generated by your email marketing campaigns, then consider tweaking your strategy using more of my data-driven email marketing techniques – after all engagement is key.

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My Top Ten Tips to Improve Your Data-Driven Email Marketing – Part One


If you are underwhelmed at the results generated by your email marketing campaigns, then consider tweaking your strategy using my data-driven email marketing techniques – after all engagement is key.

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